Wednesday, October 11, 2006
This coming Friday, October 13, 2006, is Horror Day. So what does that mean, you ask? Well, it all started with an idea among a few members of the Horror Writers Association of a way to reach out to the world and promote their beloved genre to a wider audience. The idea caught on with a much larger group very quickly, from bloggers to members of the film community to merchandisers. And why not? Friday the 13th, in October, is the perfect hook. And horror hasn’t been this strong in years: horror films are pulling in big bucks at the box office, big publishing houses are rolling out more horror-oriented titles, and small presses are popping up all over the place.
Horror Day is a purely grassroots effort, spread by word of mouth and given focus by the Horror Day MySpace page. There are a lot of neat prizes up for grabs there, for those who come up with the most unique promotional effort around the holiday. I hope you get the chance to stop by and check it out. Who knows? Maybe you’ll come up with the best idea of all, and win something. It’s worth a shot…horror lovers of the world, unite!
